Toshiba calls for HD DVD Blu-ray truce

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Ryan Waddell @ Jun 27th 2006 7:27AM

I'm still convinced that HD-DVD is going to win. Blu Ray might be technologically superior (as betamax was), but HD-DVD has the benefits of being first to market, and having a better name. People know what HD means, they know what DVD means, so they presumably will know what HD-DVD means. I think that will be a far bigger benefit than being technologically superior - I've found that most of the time, the masses don't give a flying hoot about what's technologically superior.

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