"Lawyers and marketing professionals design packaging to convey the appearance of security, whether it exists in reality or not. "
I'm not sure how much I trust an article that says lawyers design product packaging to convey the appearance of security, whether it exists in reality or not. Now, I can see marketing professionals doing that, but I'm just wasn't aware of any lawyers responsible for desiging product packaging with the goal of fooling consumers. I am aware of some that warn their employers against misleading advertising, and some responsible for clearing advertising designed by others. But this is news to me. Thanks.
The lawyers don't actually design so much as oversee to keep the "responsible" company safe from litigation should the product fail in some way... (Lawyers PWN the asterisk for example)
Reader Comments (Page 1 of 1)
andy @ Nov 30th 2006 4:37PM
"Lawyers and marketing professionals design packaging to convey the appearance of security, whether it exists in reality or not. "
I'm not sure how much I trust an article that says lawyers design product packaging to convey the appearance of security, whether it exists in reality or not. Now, I can see marketing professionals doing that, but I'm just wasn't aware of any lawyers responsible for desiging product packaging with the goal of fooling consumers. I am aware of some that warn their employers against misleading advertising, and some responsible for clearing advertising designed by others. But this is news to me. Thanks.
Tim UF @ Nov 30th 2006 5:24PM
The lawyers don't actually design so much as oversee to keep the "responsible" company safe from litigation should the product fail in some way... (Lawyers PWN the asterisk for example)